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Use Cases: How Restaurants Use Diner Insights
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Serve up more effective campaigns for your clients with next-level location-based marketing. Understand customer interests, behaviors, locations visited, brand affinities, and more to identify the right audience, activate impactful campaigns, and attribute the online and offline ROAS of cross-channel advertising campaigns based on real-world behaviors.

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Reach the Right Location-Based Audience 

Deliver unmatched location-based campaigns for your clients based on a deep understanding of their target market. From real-world behavior and local visitation patterns, to household income, to personal interests and activities, unlock a complete picture of clients’ audiences so you can personalize messaging.

Achieve True Omnichannel Activation 

Understand both online and offline behavior for your clients’ customers and competitors to serve the right ads on the best channel, connecting journeys across mobile, social, CTV, OOH and in-store visitation.

Optimize Cross-Channel Advertising Budgets

Get real-time estimates of custom audiences across digital channels and compare results to get smarter with budget recommendations and allocation for your clients.

Understand Online and Offline Attribution Across Every Channel

Measure every interaction, from impressions to ads-to-cart to in-store footfall – to clearly attribute the return on ad spend. Gain a holistic understanding of the path to purchase, and directly tie ad spend to digital and real-world conversions.

Reach the right audience
Deliver personalized messages
Connect journey across channels
Understand path to purchase
Get realtime estimate
Optimize budget allocation
Understand offline and online
Measure every interaction
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