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From Frosties to Foot Traffic: Evaluating the Impact of Wendy’s Krabby Patty Kollab

From Frosties to Foot Traffic: Evaluating the Impact of Wendy’s Krabby Patty Kollab

Order up! Wendy’s recently teamed up with Paramount to launch the SpongeBob SquarePants Krabby Patty Kollab to celebrate the 25th anniversary of the show. The Kollab featured limited-edition menu items – the Pineapple Under the Sea Frosty and Krabby Patty hamburger – which was available in restaurants across the United States, Canada, and Guam from October […]

Geolocation Insights for Regenerative Tourism: Azira to Speak at Hawaii Tourism Authority Conference

Geolocation Insights for Regenerative Tourism: Azira to Speak at Hawaii Tourism Authority Conference

We’re honored to announce that Evan Saunders, VP of Global Travel & Hospitality at Azira, has been invited to host a workshop at this year’s Hawaii Tourism Authority Conference. The…

Azira Privacy by Design: Prioritising Privacy to Enhance Advertising Effectiveness

Azira Privacy by Design: Prioritising Privacy to Enhance Advertising Effectiveness

With the introduction of a new Privacy Bill in Australia this spring, we have the opportunity to reflect on global privacy practices. By sharing the key principles learned from our…

Azira’s State of Global Consumer Behavior Survey Reveals 60% of Leaders Are Rethinking Business Strategy Based on Consumer Behavior in Past Year; 70% Concerned About Potential Recession

Azira’s State of Global Consumer Behavior Survey Reveals 60% of Leaders Are Rethinking Business Strategy Based on Consumer Behavior in Past Year; 70% Concerned About Potential Recession

Global Data and Operational Leaders in Retail, Restaurant, Commercial Real Estate, Travel & Hospitality Industries Report that Consumer Behavior Is Critical for Decision-Making, but Many Teams Are Falling Short in…

5 Ways to Connect with Azira at ICSC 2023

5 Ways to Connect with Azira at ICSC 2023

Our team at Azira is counting down to one of our favorite events of the year – ICSC Las Vegas!  The International Council of Shopping Centers (ICSC) Las Vegas conference is…