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6 Strategies Marketers Should Be Using for Black Friday and Cyber Monday

 6 Strategies Marketers Should Be Using for Black Friday and Cyber Monday

Introduction Black Friday and Cyber Monday (BFCM) is a key revenue period and one of the most anticipated events of the year for retailers. The National Retail Federation reported a record 200.4 million shoppers who participated in BFCM sales in 2023.  For many shoppers, BFCM is an opportunity to get ahead on holiday shopping and […]

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Marketing & Advertising November 04, 2024

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Operational Intelligence October 30, 2024

How Trade Area Analysis Using Consumer Behavior Data Can Reveal Untapped Business Opportunities

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Operational Intelligence October 25, 2024

3 Ways Operations Leaders Can Leverage Consumer Behavior Data for Smarter Decision-Making

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Marketing Intelligence October 15, 2024

Tapping into Oktoberfest: Using Attendee Insights to Drive Impactful Marketing Campaigns

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Geolocation Insights for Regenerative Tourism: Azira to Speak at Hawaii Tourism Authority Conference

Geolocation Insights for Regenerative Tourism: Azira to Speak at Hawaii Tourism Authority Conference

We’re honored to announce that Evan Saunders, VP of Global Travel & Hospitality at Azira, has been invited to host a workshop at this year’s Hawaii Tourism Authority Conference. The…

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September 17, 2024

Azira Privacy by Design: Prioritising Privacy to Enhance Advertising Effectiveness

Azira Privacy by Design: Prioritising Privacy to Enhance Advertising Effectiveness

With the introduction of a new Privacy Bill in Australia this spring, we have the opportunity to reflect on global privacy practices. By sharing the key principles learned from our…

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August 23, 2024

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Azira’s State of Global Consumer Behavior Survey Reveals 60% of Leaders Are Rethinking Business Strategy Based on Consumer Behavior in Past Year; 70% Concerned About Potential Recession

Azira’s State of Global Consumer Behavior Survey Reveals 60% of Leaders Are Rethinking Business Strategy Based on Consumer Behavior in Past Year; 70% Concerned About Potential Recession

Global Data and Operational Leaders in Retail, Restaurant, Commercial Real Estate, Travel & Hospitality Industries Report that Consumer Behavior Is Critical for Decision-Making, but Many Teams Are Falling Short in…

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May 22, 2023

5 Ways to Connect with Azira at ICSC 2023

5 Ways to Connect with Azira at ICSC 2023

Our team at Azira is counting down to one of our favorite events of the year – ICSC Las Vegas!  The International Council of Shopping Centers (ICSC) Las Vegas conference is…

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May 17, 2023

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