Level Up Your Location Intelligence with Azira’s AI-enabled Analytics and Insights

Azira Insights delivers custom datasets & advanced, AI-enabled location analytics for marketing and operations teams in Travel, Hospitality, QSR, and Retail - empowering better marketing decisions, site selection, trade area and/or regional strategies, etc.

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Trusted by Leading Brands

Transform Real-World Behavior Into Actionable Intelligence

Using advanced data science models, Azira transforms 13 Trillion location signals and 45M Points of Interest (POIs) into clean and normalised location and mobility datasets.

Foot Traffic

Counts of visitors to a set of locations

Visitor Behavior

Visitor behavior observed in a location

Pathing

Devices’ movements to and from location(s)

Location

User visits by device to a set of locations

Your Location

Trade area and dwell time intelligence

Evening & Daytime Locations

Where visitors spend days, evenings, workdays, weekends

Access Location Datasets & Advanced Reports with Azira's API

Azira Insights enables teams to perform deeper and more customized analysis on consumers/visitor patterns, trade area and competitive brands.

Locations visited
Visit days, times, frequency, etc.
Path to visit
Neighborhood, region of origin
Demo, interest, lifestyle, affinities

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Trade area reach‍
Traffic volume, patterns
Overlapping trade areas
Trade area events, attractions
Visitors’ origins, commute paths

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Visitors by competitor
Comp set visits by day, time
Share of comp set visits
Comp set visitor profiles
Comp set visitor origin points

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Explore our vertical-specific, competitive reports

Azira offers curated, vertical-specific insights reports that deliver detailed visitation and competitive analysis

Hotel Comparison Report

Guest and comp set insights, with AI-driven recommendations for hoteliers

Estimated Visits Grocery

Competitive and trade area analysis for grocers and CPG retailers

Custom Deep Insights

Comp set and trade area analysis customized to user's vertical and business

Introducing Estimated Visits Core: A More Accurate Count of Visits to Any Location.

The Estimated Visits Core dataset uniquely fuses high-fidelity mobility signals and consumer transactions to create the most accurate and stable daily count of location visits for millions of POIs across thousand of brands.

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Turn Azira Insights Into Targetable Segments withAzira Audiences

With Azira’s audience building platform, users can draw precise polygons to create segments of audiences based on their physical proximity and/or visitation behavior to these locations or leverage Azira’s library of hundreds of thousands of mapped POIs.

Azira Audiences