Build Precise Audience Segments Based on Real-World Mobility and Visitation Behavior
With Azira Audiences users can create precise segments based upon users’ location, the places they visit and their general mobility behavior within 3 meters of precision.
.svg){kind=icon}
Trusted by Leading by Leading Brands & Agencies
.webp)
Create Targetable Segments Using Any Physical Location
With Azira’s audience building platform, users can draw precise polygons to create segments of audiences based on their physical proximity and/or visitation behavior to these locations- or leverage Azira’s library of hundreds of thousands of mapped POIs.
Add audience demographic, lifestyle, affinity and interest data to your segment
Leveraging our strategic data partnerships enables users to append additional attributes to your audience segments.
- Gender
- Age
- Household Income
- Parents
- Home Improvement
- Sports
- Entertainment
- Media
- Financial
- Travel, Tourism brands
- Hospitality brands
- QSR, Restaurant Brands
- Retail Brands
Add Reach and Scale to Any Segment
Azira’s audience extension methodology allows users to expand the breadth of any audience by identifying users with shared attributes and adding them to your segment.
Household Extension
Target other devices within the same household from your original audience
Look-a-Like Extension
Target devices with similar profiles and interests as your original audience
Social Extension
Target groups of devices frequently observed together
Activate Your Audience Across Your Digital Media Channels with Azira Campaigns
Azira Campaigns delivers precisely targeted, cross-channel digital advertising solutions for the tourism/travel, QSR/restaurant and retail verticals.
.svg)
Featured Assets
Chip
This is some text inside of a div block.
This is some text inside of a div block.
The Rise of Marketing to High-Value Travelers
Chip
This is some text inside of a div block.
This is some text inside of a div block.
How Azira and Tambourine Drove 1.3M+ Impressions and Measurable On-Property Visits for Kaiya Beach Resort
SCHEDULE A DEMO
Ready When You Are
Discover how Azira’s actionable location intelligence can help you achieve your marketing and business goals.
