Azira’s Solutions
Respond to Changing Visitor Behavior with Travel Insights
Get to know who travelers are, where they come from, their seasonal patterns and more. Whether you’re an airline, airport, hospitality provider, or tourism board, access the traveler insights you need to target, attract, and serve your visitors.
Gary Olfield,
Director, Tourism Development, Greater Palm Springs
Our partnership with Azira has provided our organization with quality data to validate strategy and resource allocation along with gaining new insights into visitor profiles, originating source markets and their movements within [Greater Palm Springs].
Achieve Global Visibility into Origin and Destination
Understand where visitors are coming from and going to, globally. With visitor analytics, you can optimize airline network planning, create targeted marketing campaigns for measurable impact, and understand how changes in service affect market share for an airport, hotel or destination.
Study Visitor Patterns at Destinations
Find out visitors’ top points of interest, including hotels, restaurants, malls, and attractions. See how top destinations change by visitors’ origin location and demographics, and use visitor analytics to build tours and packages, increase hotel occupancy rates, and inform routes and partnerships.
Attract More Travelers with Advanced Audiences
Target your desired audience in relevant channels including digital, out-of-home, CTV, mobile, social or any of them combined. Retarget past visitors, or even visitors to competitor destinations, hotels or airlines. Then, attribute actual visits to accurately measure return on ad spend.
Get the Full Picture of Travel Insights
Uncover tourism and travel trends beyond visitation at any single destination, hotel or airline. See how competitors are affected by macro trends, which destinations are gaining popularity, how events impact travel, how tourism affects hotel occupancy, and which origin markets are driving visitation to which destinations.